J.Channen
About J.Channen

Designing for Two Brands at Once

Collaborating with Mastercard, the NHL®, Instacart, and Justin Bieber

Role

Lead Creative

Client
Tim Hortons
Date
2019-2025

Partnership campaigns only work when both brands stay recognizable in the same placement. I led creative across OOH, email, print and in-app so partner equity held up without diluting Tims.Partnership campaigns only work when both brands stay recognizable in the same placement. I led creative across OOH, email, print and in-app so partner equity held up without diluting Tims.Partnership campaigns only work when both brands stay recognizable in the same placement. I led creative across OOH, email, print and in-app so partner equity held up without diluting Tims.